OLIPOP Hits $1.85 Billion Valuation | EntrepreneurOLIPOP engages in successful marketing war with rival brand while celebrating its significant valuation of $1.85 billion after just seven years.
10 Things You Didn't Know About Poppi Soda - Tasting TablePoppi offers a unique low-sugar soda option, integrating health benefits through apple cider vinegar.
OLIPOP Hits $1.85 Billion Valuation | EntrepreneurOLIPOP engages in successful marketing war with rival brand while celebrating its significant valuation of $1.85 billion after just seven years.
10 Things You Didn't Know About Poppi Soda - Tasting TablePoppi offers a unique low-sugar soda option, integrating health benefits through apple cider vinegar.
Vita Coco Claps Back at Poppi's Super Bowl Vending Machine Stunt With a Low-Rent Pop-Up EventVita Coco creatively responded to criticism of competitor Poppi's marketing by promoting its brand in a fun, engaging way with a low-budget vending machine.
Where Poppi went wrong with vending machine misfirePoppi's marketing stunt gained views but angered loyal supporters, showing a shift towards community engagement over celebrity influence.
"Poppi, You F*cked Up": There's Big Drama Around Poppi Gifts Sent To Influencers During The Super BowlPoppi's Super Bowl marketing strategy through influencer partnerships faced criticism for being out of touch with economic realities.
'Soda's Back' With An Effervescent Poppi Pop-Up In NYC This WeekendPoppi, a trendy soda brand, has gained popularity through its inventive mix and exposure on Shark Tank.