#poynter-institute

#poynter-institute

Then, Rick Edmonds answered it, cutting through spin, jargon and numbers with vivid detail. "The company is so new that the signatures were drying yesterday morning on legal papers defining its financial structure, even as the deal to buy the Bulletin, which will be its first newspaper holding, was announced." It's an approach journalists and media watchers are used to from the Poynter Institute's longtime media business analyst. That story, though, ran in The Philadelphia Inquirer in April 1980.

"I thought it would be interesting to teach students to write and read using some of the basic tools of journalism."