MarketingfromNeil Patel4 months agoHow Marketers are Spending Their Money in 2026Marketing budgets in 2026 are consolidating toward channels that defend ROI, compound value, and rely on conversion, retention, and owned data.
Marketing techfromThe Drum8 months agoClosing the data gap: how to reclaim lost conversions in the privacy-first eraBrowser restrictions and third-party tag blocking hide up to 20% of conversions, weakening ROI, AI bidding effectiveness, and leadership trust in marketing data.
MarketingfromVerticalResponse10 months agoOpen Rates Are Dying: Here's What Actually Matters Now in Email MarketingOpen rates have become unreliable due to privacy changes, making click-through rates (CTR) a more accurate measure of email engagement.