5 ways I use ChatGPT Search to find information faster than Google
ChatGPT often outperforms Google Search for synthesis, tutoring, creative brainstorming, and ad-free, context-aware answers, while Google remains best for breaking news and local results.
Google is adding paid sponsored content and branded chatbots into its AI search interfaces, prioritizing advertising placements within AI-driven responses.
The end of browsing: How ChatGPT is collapsing the marketing funnel
Large language models shifted search from ad-driven, attention-extracting browsing to concise AI-provided answers, forcing brands to rethink acquisition and content strategies.
