#search-strategy

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fromDigiday
1 day ago

B2B and DTC marketers find themselves on the zero-click search frontline

Marketers are recognizing the immediate impact of AI on their search strategies and taking steps to adapt before it fundamentally changes customer engagement.
E-Commerce
Marketing tech
fromMedium
1 month ago

Beyond Blue Links: ChatGPT Search

Different user segments of ChatGPT Search prioritize citation depth or quick links, impacting the overall search strategy.
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