#virtual-production

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fromThe Drum
1 day ago
Marketing tech

Ctrl+alt+create: the marketer's A to Z guide to creative tech

Creative technology enables brands to scale personalized, on-brand assets through generative AI, creative automation, prompt engineering, and virtual production while reducing costs and workload.
fromFilmmaker Magazine
2 months ago
Artificial intelligence

AI and Screenwriting at DePaul University

Generative AI enables screenwriters to visualize characters and generate or modify film sequences, increasing creative accessibility and transforming screenwriting and film education.
more#generative-ai
Film
fromIndieWire
6 days ago

The House in 'Sentimental Value' Is a Character All Its Own

Sentimental Value portrays generational trauma through a meticulously crafted, time-shifting Oslo house built in studio using LED-driven virtual production and detailed production design.
fromWIRED
1 week ago

Amazon's 'House of David' Used Over 350 AI Shots in Season 2. Its Creator Isn't Sorry

A dusty visual overlay partially obscures crowds of men in the desert, sword-fighting in armor and on horseback. With some wardrobe tweaks, this scene could look like something out of Game of Thrones or Dune. But House of David showrunner Jon Erwin says he didn't have the budget to bring these scenes to life. Instead, he used AI.
Film
Apple
fromThe Verge
2 months ago

Blackmagic's camera dock works with the new iPhone's professional filmmaking features

Blackmagic's Camera ProDock adds professional video connections and genlock support to iPhone 17 Pro and Pro Max for multi-camera and virtual-production workflows.
fromwww.theguardian.com
2 months ago

Australian film-maker Alex Proyas: broken' movie industry needs to be rebuilt and AI can help us do that'

The model for film-makers, who are the only people I really care about at the end of the day, is broken and it's not AI that's causing that, Proyas tells the Guardian. It's the industry, it's streaming. He says residuals that film-makers used to rely on between projects are drying up in the streaming era, and the budgets for projects becoming smaller.
Film
Film
fromCreative Bloq
2 months ago

This AI studio could save movies, but will it kill Hollywood?

Utopai Studios uses generative AI to produce ambitious, previously unfilmable films and TV by integrating AI-driven 3D world creation and end-to-end production workflows.
Film
fromCreative Bloq
3 months ago

Ditch Unreal Engine 5? Chaos makes real-time rendering simple

Chaos Arena introduces significant support for USD, MaterialX, and Gaussian Splats, enhancing virtual production accessibility without requiring a V-Ray license.
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