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fromFortune
2 days ago

Marketing leaders say AI is rewriting how brands reach Gen Z and millennials | Fortune

Some top leaders have warned that AI is having a pernicious effect on their employees and business model, but many brands feel it has served as a catalyst for marketing initiatives. At the Fortune Most Powerful Women Summit last Tuesday, marketing leaders discussed how they promote their brand to new customers while staying true to their historical purpose. AI is one of the tools they're using most when it comes to appealing to younger generations who are seeking authenticity and personalization.
Marketing tech
Artificial intelligence
fromBusiness Insider
4 months ago

A veteran tech leader lost his job at a startup to AI. After months of searching, he embraced the technology to help him land his next role.

AI advancements, particularly GPT-4, can drastically reshape job roles and diminish the need for human labor in certain operations.
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