The article critiques how tech companies have maintained outdated hiring practices that do not account for advancements in AI, which allow even junior designers to fabricate impressive portfolios and responses. With AI tools, polished designs and answers can be generated quickly, blurring the line between genuine experience and scripted performance. As interviews largely focus on presentation rather than authentic storytelling, it becomes increasingly difficult for employers to identify truly irreplaceable UX designers who possess the depth and experience that genuine design work entails.
In today's AI-driven landscape, junior designers can fabricate impressive work and persona, leading companies to fall victim to evaluating superficiality over authenticity.
Hiring processes remain outdated, assessing portfolios and experiences that can now be artificially constructed, thus complicating the identification of genuine UX expertise.
The polished answers generated by AI may seem appealing, but they lack the authenticity and depth of real experiences that define true design leadership.
Interviews are no longer gauging the true capabilities of a designer, instead they often highlight a candidate's ability to present fabricated stories as suited for the role.
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