Organizations are experiencing a crisis in workforce confidence, with only 15% of employees reporting managerial support for career planning. For companies to foster employee development, a cultural shift toward coaching is necessary. Managers need to be trained as coaches, a skill that enhances their leadership capabilities. Successful companies like IBM and Coca-Cola are investing in targeted programs and assessments to equip managers with coaching skills, ultimately increasing employee engagement and satisfaction.
Leading companies are doubling down on this already. For instance, IBM supports first- and second-line managers to grow through targeted programs, assessments, and skill-aligned badges.
Just like elite athletes rely on coaches to reach peak performance, managers also need coaching to unlock their full potential.
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