"We're seeing real migration from awareness to early experimentation to really driving systems into production," Paul Baier, GAI Insights CEO and co-founder, told VentureBeat. "This is exploding, AI is transforming the entire enterprise IT stack."
GAI Insights reviewed 29 vendors across common enterprise gen AI use cases such as customer service, sales support, marketing and supply chains. They found that OpenAI remains firmly in the lead, taking up 65% of market share.
The firm points out that the startup has partnerships with a multitude of content and chip vendors (including Broadcom, with whom it is developing chips). "Obviously they're the first, they defined the category," said Baier.
GAI Insights aims to be the "Gartner of gen AI" and has identified emerging leaders as AI spending is prioritized by C-suites, with demand projected for proprietary, open source, and small models in 2025.
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