
""Lunar New Year is all about celebrating with friends and family over time-honored traditions and delicious flavors," says Leah Wong Ashburn, Oscar Wong's daughter and President/CEO of Highland Brewing."
"At Highland, we're looking back on our roots as Asheville's first craft brewery and honoring the community's resilience over the last year and a half."
"In 2026, the Year of the Fire Horse symbolizes energy, speed, and good fortune, themes that resonate deeply in Western North Carolina as the region continues its recovery from Hurricane Helene."
"Highland Brewing became a pillar of support for the community, raising more than $13,000 for impacted hospitality workers and transforming its taproom into a relief distribution hub."
Highland Brewing, founded by Oscar Wong, celebrates its Asian-American heritage and Lunar New Year with special beer releases and community events. The brewery has a history of blending traditional flavors with award-winning craft beers. In 2026, the Year of the Fire Horse symbolizes energy and good fortune, reflecting the community's recovery from Hurricane Helene. Highland Brewing supported local hospitality workers after the hurricane and transformed its facilities for community relief. The Lunar New Year celebration emphasizes heritage, resilience, and new beginnings for the Asheville community.
Read at Food & Beverage Magazine
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