In this article, Eric Markowitz interviews neuroscientist Anne-Laure Le Cunff about her upcoming book, "Tiny Experiments." Their conversation focuses on creativity, long-term thinking, and reframing decisions as experiments to navigate uncertainty. Le Cunff emphasizes that viewing business and investment decisions as experiments encourages a curious mindset, turning fear of failure into a quest for discovery. She suggests scheduling a 'curiosity hour' to prioritize exploration over mere productivity, countering the brain's natural inclination to optimize efficiency at the cost of curiosity.
By treating business and investment decisions as experiments, our fear of failure can turn into curiosity about what we might discover.
You've probably heard about the exploration-exploitation dilemma. Our brains are wired for efficiency, which can lead us to optimize for productivity at the expense of curiosity.
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