Entrepreneurs often overwhelm their schedules by accepting every opportunity, leading to distractions. A filter is necessary to evaluate new prospects. This entrepreneur developed a method consisting of five key questions to assess opportunities based on their potential impact on growth, alignment with team strengths, and overall strategic direction. Emphasis is placed on looking for high-leverage growth that fosters meaningful progress. An opportunity may serve as an entry point to new customer segments, enabling future impactful solutions.
When I first started out, I said yes to everything... But at some point, all that saying yes becomes a liability.
Today, before we say yes to anything new... we run it through five simple but powerful questions.
Growth has to be part of the outcome, but not just revenue growth... It could mean increasing market share, expanding into a strategic niche...
Sometimes, a new opportunity creates a door into a customer segment that wasn't accessible before.
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