LinkedIn introduced video covers for newsletters and articles, allowing creators to upload videos instead of images. When shared, the newsletter or article displays a playable video in the feed, and video thumbnails in emails link directly to the content. This provides creators with a novel method to attract attention to long-form content, such as using talking-head videos to preview the content. This update follows LinkedIn's previous feature allowing native video embeds within newsletters and articles, reflecting the platform’s emphasis on increasing video content.
LinkedIn now allows video covers for newsletters and articles, enabling creators to upload videos instead of photos to enhance visual engagement.
This update enables a newsletter or article to feature a playable video in the feed, linking directly from the email to the content.
The new functionality gives creators an innovative way to capture attention with long-form content, using video to highlight what readers can expect.
This aligns with LinkedIn's strategy to promote more video content, following previous updates for native video embeds in newsletters and articles.
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