Save or splurge: Does Lidl's 3.99 beauty dupe do the same job as its 40 rival?
Briefly

Supermarket beauty products present budget-friendly options that could potentially rival established, high-end brands. The Irish personal care market is projected to generate over €1.1 billion by 2025, underscoring the demand for affordable beauty solutions. Testing specific budget buys against their more expensive counterparts reveals a spectrum of effectiveness and quality, suggesting that while some supermarket versions compete successfully, others may not keep pace with well-known products. This exploration emphasizes the importance of price sensitivity among consumers in their beauty product choices and the possible value of exploring less expensive alternatives.
The Irish beauty and personal care industry is projected to generate more than €1.1bn in 2025, indicating the substantial market size and importance of affordable options.
Supermarket beauty products can provide budget-friendly alternatives to high-end brands, allowing consumers to save money without sacrificing quality.
Testing budget beauty products against well-known brands reveals varying results, suggesting that while some supermarket alternatives excel, others may fall short.
Consumer preference for beauty products often hinges on price, making it crucial to assess whether supermarket options can compete with established bestsellers.
Read at Independent
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