In light of recent tariff adjustments and a 90-day reprieve in trade negotiations, Temu and Shein are navigating a complex landscape. While direct shipping from China faces hefty tariffsâup to 145%âTemu has responded with strategies like showcasing items from US warehouses to minimize import charges. Although this solution provides temporary relief, the long-term implications of future tariffs on bulk imports remain uncertain. Their options include focusing on alternative markets or waiting for a favorable trade deal, highlighting the intricate dynamics of international trade.
But Temu had a workaround strategy that saved customers from having to add on massive extra "import charges" on orders.
When I wrote about this last week, I said that Temu had a few options: shift to focusing on Europe or other markets, or ship to the US from other countries.
So here's where Temu and Shein are now: the tariffs for shipping directly to customers from China are still onerous. That's bad for them.
Temu changed its site and app to display almost exclusively items that shipped from US warehouses - products that would avoid those nasty extra fees.
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