Brands at Watches and Wonders Geneva Look for Sales
Briefly

At the Watches and Wonders Geneva event, 50,000 attendees, including industry insiders and journalists, explored new offerings from 60 luxury watch companies. Following a significant drop in market interest post-pandemic, brands are eager to understand modern consumer preferences. Among these, Patek Philippe reintroduced their Calatrava Pilot Travel Time model, featuring a vintage-inspired design and practical timekeeping adjustments. With varying opinions on new models, the ultimate decision lies in the hands of the buyers, as brands await feedback on their latest creations in the coming stores globally.
The recent Watches and Wonders Geneva event showcased 60 luxury watch brands amidst a quest to rekindle consumer confidence after a market downturn.
Designs like the Patek Philippe Calatrava Pilot have sparked mixed reactions, yet brands remain hopeful about meeting buyer expectations and restoring confidence.
Read at www.nytimes.com
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