"Indeed, rice is filling and cost-effective. Home cooks know this, and so do professional chefs - which is why, when folks order a burrito at a Mexican restaurant, there's a good chance it's stuffed mostly with rice. Many restaurants do this because rice is simply cheaper than other, even more desirable ingredients. In fact, the fast-casual burrito chain Chipotle has caught major backlash for this very practice."
"The confirmation from the CEO was followed by an unflattering social media trend in which customers filmed Chipotle employees assembling their burritos and posted the clips to verify that, indeed, the portions seemed smaller than normally anticipated. No más. To order like a pro at a Mexican restaurant, consider other offerings - like steak enchiladas or chorizo-loaded queso fundido - offer more protein and cheese proportional to filler ingredients like rice."
Rice is filling, inexpensive, and commonly used to bulk up burritos and other dishes. Restaurants favor rice because it lowers food costs while creating larger-looking portions. Chipotle trained employees to serve smaller portions of higher-cost ingredients such as steak, carnitas, barbacoa, chicken, cheese, guacamole, and sour cream while allowing rice and beans to be served more freely. Reporting indicated at least 10% of locations were skimping on portions, and customers posted videos showing smaller-than-expected servings. Regional burrito styles vary in rice inclusion. Choosing enchiladas or chorizo-loaded queso fundido yields more protein and cheese relative to rice.
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