The article emphasizes the importance of reviewing and safeguarding intellectual property (IP) assets at the start of 2025. Scott Hervey and Tara Sattler discuss essential steps for protecting trademarks, copyrights, and patents, encouraging businesses of all sizes to stay vigilant regardless of their experience level with IP. Understanding and maintaining robust IP protections can significantly impact a company's competitive position, making this review process a critical activity for the New Year. The article provides insights into accessible resources like YouTube and podcasts for deeper exploration of IP management.
As we enter 2025, it is more important than ever for businesses to thoroughly review their intellectual property assets and ensure they are adequately protected.
The episode by Scott Hervey and Tara Sattler provides a comprehensive look into vital steps for safeguarding trademarks, copyrights, and patents.
Whether you're just starting with IP protection or have extensive experience, staying informed and vigilant about your intellectual property is crucial for long-term success.
Regularly reviewing your IP can not only protect your assets but also enhance your competitive advantage in the marketplace.
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