The new LA Kings logo is inspired by the team's 1990s design, reflecting a trend of teams reverting to old logos possibly due to fan preferences and past successful designs.
Teams like the LA Kings are recognizing the importance of past designs that fans associate with success, leading to a resurgence of retro logo designs in sports, reflecting a nostalgic trend in the industry.
The new LA Kings logo symbolizes a shift towards revisiting classic designs, as seen in other teams, illustrating a movement away from recent rebrands that may have been less popular among fans.
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