TikTok Ban Fears Drive US Users to Other Chinese Apps
Briefly

from The Business of Fashion1 month ago
Xiaohongshu surged to the top of iPhone download charts in the US, attracting 'TikTok refugees' as users seek alternatives amidst potential bans on TikTok.
The Business of Fashionhttps://www.businessoffashion.com/news/technology/tiktok-ban-fears-drive-us-users-to-other-chinese-apps/
The rise of Xiaohongshu highlights a significant shift among 170 million TikTok users willing to explore different platforms, driven by looming operational challenges for TikTok.
The Business of Fashionhttps://www.businessoffashion.com/news/technology/tiktok-ban-fears-drive-us-users-to-other-chinese-apps/
Xiaohongshu’s progression from an online shopping guide to a community of trendsetters showcases the app's evolving nature and strong market adaptability since its launch in 2013.
The Business of Fashionhttps://www.businessoffashion.com/news/technology/tiktok-ban-fears-drive-us-users-to-other-chinese-apps/
The unexpected popularity of Xiaohongshu in the US market reflects demand for new social platforms and a willingness to move away from established apps like TikTok.
The Business of Fashionhttps://www.businessoffashion.com/news/technology/tiktok-ban-fears-drive-us-users-to-other-chinese-apps/
Read at The Business of Fashion
#social-media #xiaohongshu #tiktok #market-trends #chinese-apps
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