With recipes that go viral, creator personalities that people fall in love with, and food hacks that will transform your experience in the kitchen, the app not only elicits smiles and joy, but can be extremely informational as well. In the world of baking, TikTokers use their creativity to create many types of videos. Whether they are showing off a unique way to bake your favorite treats, showcasing their
From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or producing our latest documentary, 'The A Word', which shines a light on the American women fighting for reproductive rights, we know how important it is to parse out the facts from the messaging. At such a critical moment in US history, we need reporters on the ground.
In April, QVC Group started streaming 24/7 on the social-media platform, broadcasting its products to millions of users. Today, it has a total of five different TikTok channels, including QVC Beauty, QVC Fashion and, as of this month, QVC Home. In addition to running its own TikTok livestreams and offering goods via TikTok Shop, QVC Group works with 400,000 creators, who show off everything from cleaning products to pajamas. In the second quarter of 2025, the company traced more than 100,000 new customers back to TikTok Shop alone.
First, a confession: I have not read Jennifer L Armentrout's latest novel, The Primal of Blood and Bone. Nor have I sniffed it, or licked it. Which might be an odd thing to do, but for the fact that a special edition of the romantasy book has been released with garlic-infused ink. Armentrout is a hugely-successful hybrid author, both self- and traditionally published, and has made the New York Times bestseller list on numerous occasions.
The "Great Lock-In" trend on TikTok has gained momentum as a strategy to help individuals achieve their goals, such as homeownership, by focusing intensely on saving and planning during the last few months of the year. This trend aims to motivate and support individuals in their financial journey toward homeownership. Let's delve into the key takeaways from this trend:
Forget everything you thought you knew about making money as a DJ. The old playbook - club gigs, wedding bookings, and selling CDs at shows - is about as relevant as a flip phone at a Tesla convention. Jean-Claude Bastos, who's successfully navigated this economic earthquake, puts it bluntly: "If you're still thinking like a traditional DJ, you're already extinct." His journey through both old-school and new-school monetization reveals a landscape where creativity and business savvy matter more than ever.
When we launched Regulator two months ago, the premise was that I'd write about the collision between Big Tech and Big Government. The key word was collision. Tech and politics no longer existed as separate planets that would occasionally cross paths - they were now crashing into each other in very messy and dramatic ways. The plan was to write a column about one subject a week that talked about a recent tech / politics collision.
"My daughter is out of town, so I'm taking my son-in-law to do 'old lady white people s---,' Harris said in one of her viral videos in which the dynamic duo visit a farm petting zoo and do goat yoga. It has over 7 million views. So Harris and Cruz decided to keep the adventures rolling. "I had no idea it was going to go viral, but that's exactly what happened," Harris tells TODAY.com. "It blew me away, how people really just wanted some wholesome content."
Reports silently leaked on TikTok over the weekend, beginning with the September 25th show in Dallas at - and we wish we were making this up - The Bomb Factory. "Whoever was shitting their pants at the HAIM concert pls see yourself out," one person posted. The comments were full of confirmations, including, "Were you guys stage right?! That's where we were and it was awfullll," and "STAGE RIGHT IT WAS SO BAD," as well as clues to a deeper mystery.
If you spent the week doomscrolling #RaptureTok and wondering whether to leave your houseplants a goodbye note, good news: the end times did not arrive on Tuesday. What did show up, however, were a bunch of very earthly headlines. One very famous network host is back (though not on every station-because why make anything simple in 2025?). Housing kept playing hot-and-cold depending on your ZIP code, retail nostalgia made a crafty comeback, and beverage brands learned that promising better guts requires better evidence.
He created a video of the moment in an unnamed restaurant which, on the face of it, looks entirely unremarkable. Yet, look a little closer, and the young man is clearly struggling, crying quietly to himself as he eats.
Set to a Kanye song remixed with a track by Nemzzz, a "cool aunt" video (sometimes called "Plan B") typically opens with a list that reads something like: "Plan A: married by 25, homeowner by 27, kids by 30." But when the beat drops, so do a slew of clips of all the amazing things the creator has done with her life instead of hitting those conventional benchmarks.
"I've seen a lot of TikToks from older generations sharing their disapproval of the types of dresses they see high school girls wearing for their homecoming dances," she said. "It does crack me up that for some reason, as we get older, I think that people have a tendency of forgetting that they were once them."
Throughout this five-month program, TikTok will support these creators with training, resources, and IRL opportunities to amplify their impact as they meet each other at global events, learn from a community of their peers, and connect with leaders at the forefront of social change.