TikTok is, at its core, its 170 million American users. Estimates show that small businesses on TikTok would lose more than $1 billion in revenue and creators would suffer almost $300 million in lost earnings in just one month unless the TikTok Ban is halted.
In 2023 alone, the advertising, marketing, and organic reach on TikTok contributed $24.2 billion, and TikTok's own operations contributed an additional $8.5 billion to the U.S. GDP.
An injunction is especially appropriate because it will give the incoming Administration time to determine its position - which could moot both the impending harms and the need for Supreme Court review.
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