TikTok to challenge Amazon Prime Day with its own sales event in July | TechCrunch
Briefly

from TechCrunch6 months ago
TikTok Shop is holding a 'Deals For You Days' sales event in the U.S. starting on July 9, to compete with Amazon's Prime Day on July 16 and 17.
TechCrunchhttps://techcrunch.com/2024/06/27/tiktok-to-challenge-amazon-prime-day-with-its-own-sales-event-in-july/
The sales event will include deals on fashion, beauty products, entertainment essentials, and more, with exclusive discounts on select products from popular brands.
TechCrunchhttps://techcrunch.com/2024/06/27/tiktok-to-challenge-amazon-prime-day-with-its-own-sales-event-in-july/
TikTok is aiming to significantly increase its e-commerce business in the U.S. and challenge not only Amazon but also other Chinese-owned companies like Temu and Shein.
TechCrunchhttps://techcrunch.com/2024/06/27/tiktok-to-challenge-amazon-prime-day-with-its-own-sales-event-in-july/
Read at TechCrunch
#tiktok #amazon-prime-day #e-commerce #sales-event #competitive-strategy
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