Axeptio, a prominent European Consent Management Platform, is expanding globally by acquiring AdOpt, Brazil's leading consent management provider. This move aims to integrate into local ecosystems and cater to Brazilian data privacy regulations, specifically the Lei Geral de Proteção de Dados (LGPD). With over 80,000 websites under its support, Axeptio emphasizes user-focused consent experiences and compliance with various data protection laws. CEO Romain Bessuges-Meusy highlights the synergy between both companies as they work towards enhancing user choice and transparency in data sharing.
"We're entering a maturing phase in the CMP market... AdOpt is a local champion in Brazil. Axeptio is a champion in Europe and Canada."
"Axeptio... is a pioneer in the field of compliance... supports over 80,000 websites around the world in applying the main data protection regulations."
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