Papa Johns has unveiled a new marketing initiative called 'Meet the Makers' aimed at showcasing its team and the quality of its ingredients. This platform includes collaborations with food influencers and allows team members to share behind-the-scenes content. The campaign will feature various video spots across national television, social media, and paid online media, supporting menu promotions as well. Under the guidance of new CMO Jenna Bromberg, this effort aligns with the brand's 'Better Ingredients, Better Pizza' slogan, emphasizing the enthusiasm and dedication of the staff in the pizza-making process.
Papa Johns has launched 'Meet the Makers,' a platform that features team members and high-quality ingredients, supporting its 'Better Ingredients, Better Pizza' slogan.
The new initiative includes collaborations with food influencers and highlights the excitement and enthusiasm of staff in the pizza-making process.
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