The DOJ proposed measures aimed at curbing Google's dominance in search and digital advertising, potentially reshaping Alphabet's core business operations.
The most aggressive recommendation is a requirement for Alphabet to divest Google Chrome, the internet's leading browser with over 60% market share globally.
Google's unlawful behavior has deprived rivals not only of critical distribution channels but also distribution partners who could otherwise enable entry into these markets.
Alphabet's business model relies heavily on the synergies between its services, with the 'Search & Other' segment generating $49.4 billion, 56% of total revenue.
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