Jenni Matthews, marketing and insights director at MRI Software described the drop in footfall as a 'major contrast.' She noted, 'This could be reflective of the shift in consumer behaviour influenced by the ongoing cost-of-living crisis.' This highlights the impact economic pressures are having on retail foot traffic during crucial shopping periods.
Karen Johnson, head of retail at Barclays, remarked, 'Despite the ongoing cost-of-living pressures, it is encouraging to hear that consumers will be actively participating in the post-Christmas sales.' She emphasized that this year, 'we're likely to see a shift towards practicality and sustainability, with more shoppers looking to bag bargains.'
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