Las Piñas Representative Camille Villar has significantly outpaced other senatorial aspirants in Western Visayas, spending over P1.25 million on Facebook advertisements from November 2024 to January 2025. This expenditure represents 21.3% of her total Facebook ad budget, which exceeds P16 million nationwide. Villar's ads, financed by Fine Properties Incorporated, reflect a robust campaign strategy, supported by her active presence in regional events and distributions of financial aid and prizes. Her spending outstrips the next competitor's efforts by over 300%, indicating a strong digital outreach.
Las Piñas Representative Camille Villar's campaign has set a record in the Western Visayas region, spending over P1.25 million on Facebook ads from November 2024 to January 2025.
With over P16 million in total ad spending since November, Villar's intensive digital campaign strategy positions her well ahead of her competitors in the race.
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