Roku has shown significant resilience in its stock price, rising 52% since August despite earlier disappointing financial results, outperforming broader market indices.
Despite operating losses in recent years, Roku's cost-saving measures have improved its financial performance, significantly reducing operational losses from $350 million to $36 million.
With $2.1 billion in cash and no debt, Roku maintains a solid balance sheet, allowing for potential long-term sustainability despite being unprofitable.
Roku's smart-TV operating system has positioned it advantageously in a growing digital advertising and streaming entertainment market, seeing a 20% year-over-year increase in streaming hours.
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