#roku

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#streaming

Dodgers broadcaster part of MLB Sunday Leadoff Roku stream

Roku is streaming MLB games for free on Sundays as part of a multi-year deal.
The Dodgers will stream exclusively on Roku against the Diamondbacks.
This shift increases accessibility to MLB games for fans without subscription requirements.

Roku Launches Its Own Self-Serve Ad Platform | AdExchanger

Roku launched a self-serve ad platform to connect advertisers with comprehensive streaming inventory, aiming to meet rising demand for CTV advertisement.

Roku snaps up X Games streaming rights

Roku has exclusive streaming rights to X Games Aspen and a summer event, expanding its live sports offerings.

The inside story of Roku's TV program

Roku transformed from a streaming company to the leader in the U.S. smart TV market through strategic partnerships with Hisense and TCL.

Roku is building its content into Google TVs

Roku enhances Google TV integration, enabling users to access Roku's programming directly from Google TV.

New Self-Service Ad Platform Gives Roku (NASDAQ:ROKU) an Edge - TipRanks.com

Roku's new Ads Manager simplifies ad purchasing for advertisers across its streaming services, improving targeting and campaign effectiveness.

Dodgers broadcaster part of MLB Sunday Leadoff Roku stream

Roku is streaming MLB games for free on Sundays as part of a multi-year deal.
The Dodgers will stream exclusively on Roku against the Diamondbacks.
This shift increases accessibility to MLB games for fans without subscription requirements.

Roku Launches Its Own Self-Serve Ad Platform | AdExchanger

Roku launched a self-serve ad platform to connect advertisers with comprehensive streaming inventory, aiming to meet rising demand for CTV advertisement.

Roku snaps up X Games streaming rights

Roku has exclusive streaming rights to X Games Aspen and a summer event, expanding its live sports offerings.

The inside story of Roku's TV program

Roku transformed from a streaming company to the leader in the U.S. smart TV market through strategic partnerships with Hisense and TCL.

Roku is building its content into Google TVs

Roku enhances Google TV integration, enabling users to access Roku's programming directly from Google TV.

New Self-Service Ad Platform Gives Roku (NASDAQ:ROKU) an Edge - TipRanks.com

Roku's new Ads Manager simplifies ad purchasing for advertisers across its streaming services, improving targeting and campaign effectiveness.
morestreaming
#streaming-services

The Time Bomb Ticking Beneath the CTV Advertising Boom

Connected TV advertising is experiencing significant growth with a projected revenue increase, particularly for Roku, expected to exceed $5 billion by 2029.

Prediction: This Will Be Roku's Next Big Move | The Motley Fool

Roku is poised for growth internationally, leveraging its ad services, Emmy-winning content and global market strategies.

Best Black Friday streaming deals 2024: Huge discounts are live for nearly all popular platforms

Black Friday presents significant savings opportunities on streaming services and devices, making it a crucial time for consumers to seize deals.

Las companias tecnologicas no son tus amigas. El caso de Roku lo confirma

Roku users faced forced service agreement update, restricting legal action.
Roku experienced a security breach affecting 15,000 user accounts.

Best Black Friday streaming deals 2024: Huge discounts are live for nearly all popular platforms

Black Friday is the best time to find streaming deals on subscriptions and devices.

How to stream using a VPN on Roku

Roku offers centralized access to streaming but lacks native VPN support, limiting access to geographically restricted content.

The Time Bomb Ticking Beneath the CTV Advertising Boom

Connected TV advertising is experiencing significant growth with a projected revenue increase, particularly for Roku, expected to exceed $5 billion by 2029.

Prediction: This Will Be Roku's Next Big Move | The Motley Fool

Roku is poised for growth internationally, leveraging its ad services, Emmy-winning content and global market strategies.

Best Black Friday streaming deals 2024: Huge discounts are live for nearly all popular platforms

Black Friday presents significant savings opportunities on streaming services and devices, making it a crucial time for consumers to seize deals.

Las companias tecnologicas no son tus amigas. El caso de Roku lo confirma

Roku users faced forced service agreement update, restricting legal action.
Roku experienced a security breach affecting 15,000 user accounts.

Best Black Friday streaming deals 2024: Huge discounts are live for nearly all popular platforms

Black Friday is the best time to find streaming deals on subscriptions and devices.

How to stream using a VPN on Roku

Roku offers centralized access to streaming but lacks native VPN support, limiting access to geographically restricted content.
morestreaming-services
#smart-home

Your Roku TV is about to get a major smart home upgrade - for free

Roku enhances smart home functionality by integrating security camera features into its smart TVs.

Your Roku TV is getting a major smart home upgrade today - for free

Roku enhances smart home integration, making it easier to access and monitor security cameras via TVs and other devices.

Your Roku TV is about to get a major smart home upgrade - here's what to expect

Roku aims to enhance smart home accessibility by integrating security features into everyday devices like TVs and providing real-time notifications for users.

Roku's rotating security camera feed puts a surveillance center in your TV

Roku is transforming TVs into surveillance hubs by integrating security camera feeds and alerts directly into the viewing experience.

Your Roku TV is about to get a major smart home upgrade - for free

Roku enhances smart home functionality by integrating security camera features into its smart TVs.

Your Roku TV is getting a major smart home upgrade today - for free

Roku enhances smart home integration, making it easier to access and monitor security cameras via TVs and other devices.

Your Roku TV is about to get a major smart home upgrade - here's what to expect

Roku aims to enhance smart home accessibility by integrating security features into everyday devices like TVs and providing real-time notifications for users.

Roku's rotating security camera feed puts a surveillance center in your TV

Roku is transforming TVs into surveillance hubs by integrating security camera feeds and alerts directly into the viewing experience.
moresmart-home
#screensaver

Roku's new feature will turn your TV into a fancy art delivery system

Roku's Backdrops feature transforms TV screens into art displays with options for personal uploads and educational content.

Your Roku device is getting a free HD upgrade - and so is your favorite city

Roku City, the popular screensaver, is upgraded to 1080p HD and now features increased activity and a train station.

Roku's new feature will turn your TV into a fancy art delivery system

Roku's Backdrops feature transforms TV screens into art displays with options for personal uploads and educational content.

Your Roku device is getting a free HD upgrade - and so is your favorite city

Roku City, the popular screensaver, is upgraded to 1080p HD and now features increased activity and a train station.
morescreensaver
#connected-tv

Roku will cover the cost to turn branded social content into CTV ads

Roku is offering free access to a platform that transforms social media content for use in connected TV advertising, helping brands leverage existing creatives.

Future of TV Briefing: DoubleVerify and Roku uncover CTV ad fraud scheme costing advertisers $7.5M per month

CTV ad fraud scheme costing $7.5 million monthly
CycloneBot mimics extended CTV viewing sessions

Roku will cover the cost to turn branded social content into CTV ads

Roku is offering free access to a platform that transforms social media content for use in connected TV advertising, helping brands leverage existing creatives.

Future of TV Briefing: DoubleVerify and Roku uncover CTV ad fraud scheme costing advertisers $7.5M per month

CTV ad fraud scheme costing $7.5 million monthly
CycloneBot mimics extended CTV viewing sessions
moreconnected-tv
#streaming-devices

The new Roku Ultra is faster, has better Wi-Fi, and comes with a backlit remote

The Roku Ultra offers significant speed upgrades and innovative features while maintaining a traditional design.

This Roku soundbar turned my old TV into an immersive 4K theater experience

Roku Streambar Pro combines soundbar and streaming stick, enhancing TV audio and user experience.

Google Chromecast vs Roku: Which streaming device platform is right for you?

Google Chromecast and Google TV Streamer are ideal for users who prefer the Android ecosystem and seek better integration with Google services.

Amazon Black Friday deals discount the 2024 Roku Ultra to $79

The Roku Ultra 2024 model is on sale at $79 during Black Friday, marking its best price ever.

Roku vs Fire Stick: Which one is best for your streaming needs in 2024?

Amazon's Fire TV Stick 4K usually provides better value with larger discounts compared to Roku's offerings.
The Fire TV Stick 4K offers competitive features, a lower price, and Wi-Fi 6 compatibility, making it a strong choice for cord-cutters.

Upgrading your streaming remote control? Roku's Voice Remote Pro 2 is the best I've tested

The new Roku Voice Remote Pro 2 is a feature-rich remote that comes with backlit buttons, voice-activated lost remote finder, and a rechargeable battery for $30.

The new Roku Ultra is faster, has better Wi-Fi, and comes with a backlit remote

The Roku Ultra offers significant speed upgrades and innovative features while maintaining a traditional design.

This Roku soundbar turned my old TV into an immersive 4K theater experience

Roku Streambar Pro combines soundbar and streaming stick, enhancing TV audio and user experience.

Google Chromecast vs Roku: Which streaming device platform is right for you?

Google Chromecast and Google TV Streamer are ideal for users who prefer the Android ecosystem and seek better integration with Google services.

Amazon Black Friday deals discount the 2024 Roku Ultra to $79

The Roku Ultra 2024 model is on sale at $79 during Black Friday, marking its best price ever.

Roku vs Fire Stick: Which one is best for your streaming needs in 2024?

Amazon's Fire TV Stick 4K usually provides better value with larger discounts compared to Roku's offerings.
The Fire TV Stick 4K offers competitive features, a lower price, and Wi-Fi 6 compatibility, making it a strong choice for cord-cutters.

Upgrading your streaming remote control? Roku's Voice Remote Pro 2 is the best I've tested

The new Roku Voice Remote Pro 2 is a feature-rich remote that comes with backlit buttons, voice-activated lost remote finder, and a rechargeable battery for $30.
morestreaming-devices
#walmart

Walmart is betting this holiday movie can get you to spend more

Walmart's new strategy includes launching its first shoppable feature film this holiday season.
The goal is to encourage viewers to shop more by keeping them engaged with longer content.

Walmart made a whole Christmas movie just to sell you stuff

Walmart is integrating shoppable features into its Christmas movie on Roku to enhance viewers' shopping experiences.
The movie 'Jingle Bell Love' aims to facilitate seamless product purchases through account connections.

Walmart is betting this holiday movie can get you to spend more

Walmart's new strategy includes launching its first shoppable feature film this holiday season.
The goal is to encourage viewers to shop more by keeping them engaged with longer content.

Walmart made a whole Christmas movie just to sell you stuff

Walmart is integrating shoppable features into its Christmas movie on Roku to enhance viewers' shopping experiences.
The movie 'Jingle Bell Love' aims to facilitate seamless product purchases through account connections.
morewalmart
#black-friday

25 Best Walmart Black Friday Deals

Walmart Black Friday deals include significant discounts on Apple Watch Series 10, MacBook Air, and Roku devices, making them great shopping opportunities.

11 Black Friday TV Deals to Grab Ahead of the Hordes

Black Friday offers significant discounts on TVs, making it a great opportunity for consumers seeking budget-friendly options.

25 Best Walmart Black Friday Deals

Walmart Black Friday deals include significant discounts on Apple Watch Series 10, MacBook Air, and Roku devices, making them great shopping opportunities.

11 Black Friday TV Deals to Grab Ahead of the Hordes

Black Friday offers significant discounts on TVs, making it a great opportunity for consumers seeking budget-friendly options.
moreblack-friday

Walmart is selling a 50-inch Hisense 4K TV for $138 - but you'll need to act fast

The Hisense R6 smart TV is an affordable 4K UHD option with a Roku platform, ideal for holiday gifting.

Digital TV Giants: Amazon, Google, and ... Roku?

Roku differentiates itself in the competitive streaming market by focusing on user engagement and accessibility.
#ctv-advertising

Roku Positions New Ads Manager as One-Stop Buying Solution

Roku Ads Manager simplifies self-service CTV advertising, allowing marketers to optimize performance and access inventory directly.

Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership; Meta's Latest EU Compliance Updates - ExchangeWire.com

Fubo introduces The Triple Play, enhancing ad visibility with interactive video options.
Roku partners with Currys for targeted advertising across streaming platforms.
Meta updates WhatsApp and Messenger to improve interoperability and compliance with EU regulations.

How CTV platforms are pushing non-traditional ad formats - but not too far

Home screen takeovers are becoming prominent in the connected TV ad market, offering new ad formats beyond traditional interstitials.

Roku Positions New Ads Manager as One-Stop Buying Solution

Roku Ads Manager simplifies self-service CTV advertising, allowing marketers to optimize performance and access inventory directly.

Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership; Meta's Latest EU Compliance Updates - ExchangeWire.com

Fubo introduces The Triple Play, enhancing ad visibility with interactive video options.
Roku partners with Currys for targeted advertising across streaming platforms.
Meta updates WhatsApp and Messenger to improve interoperability and compliance with EU regulations.

How CTV platforms are pushing non-traditional ad formats - but not too far

Home screen takeovers are becoming prominent in the connected TV ad market, offering new ad formats beyond traditional interstitials.
morectv-advertising
#backdrops

Your Roku TV is about to get an artsy upgrade, thanks to a new premium feature

Roku's "Backdrops" feature transforms idle TVs into displays of curated art, enhancing home aesthetics.

Roku's new Backdrops feature is blatantly inspired by Samsung's Frame TV

Roku's new Backdrops feature adds a curated artwork display to its platform, enhancing the viewing experience without replacing Roku City.

Your Roku TV is about to get an artsy upgrade, thanks to a new premium feature

Roku's "Backdrops" feature transforms idle TVs into displays of curated art, enhancing home aesthetics.

Roku's new Backdrops feature is blatantly inspired by Samsung's Frame TV

Roku's new Backdrops feature adds a curated artwork display to its platform, enhancing the viewing experience without replacing Roku City.
morebackdrops
#mlb

Dodgers Vs. Diamondbacks Game Preview: Chance For Season Series Win

Dodgers seek to clinch season series against Diamondbacks after two wins.

Dodgers streaming guide for Diamondbacks game on Roku

The Dodgers and Diamondbacks game is significant for both teams as the Dodgers aim to clinch a series victory, broadcast exclusively on Roku.

How to watch San Francisco Giants vs. Cincinnati Reds

The San Francisco Giants are facing the Cincinnati Reds in a game that will air exclusively on Roku.

MLB Announces Partnership With Roku For Sunday Broadcasts

MLB reached a deal with Roku to broadcast Sunday games, replacing the previous deal with Peacock.

Roku will stream weekly MLB game on Sundays. Viewers won't need one of the service's devices | amNewYork

MLB games on Roku will be free for all viewers and not limited to Roku device users.

Dodgers To Play Sunday Game On Roku Exclusive Broadcast

The Los Angeles Dodgers will have a game on Roku's MLB Sunday Leadoff, a platform that offers exclusive streams of MLB games.

Dodgers Vs. Diamondbacks Game Preview: Chance For Season Series Win

Dodgers seek to clinch season series against Diamondbacks after two wins.

Dodgers streaming guide for Diamondbacks game on Roku

The Dodgers and Diamondbacks game is significant for both teams as the Dodgers aim to clinch a series victory, broadcast exclusively on Roku.

How to watch San Francisco Giants vs. Cincinnati Reds

The San Francisco Giants are facing the Cincinnati Reds in a game that will air exclusively on Roku.

MLB Announces Partnership With Roku For Sunday Broadcasts

MLB reached a deal with Roku to broadcast Sunday games, replacing the previous deal with Peacock.

Roku will stream weekly MLB game on Sundays. Viewers won't need one of the service's devices | amNewYork

MLB games on Roku will be free for all viewers and not limited to Roku device users.

Dodgers To Play Sunday Game On Roku Exclusive Broadcast

The Los Angeles Dodgers will have a game on Roku's MLB Sunday Leadoff, a platform that offers exclusive streams of MLB games.
moremlb

New York City college students can gear up for the new semester at Roku bus pop-up | amNewYork

Roku is providing free products and swag to college students at a pop-up event to enhance their semester experience.

ITC Patent Jurisdiction: Roku's Petition and Contreras' Critique

Roku's Supreme Court petition seeks to clarify ITC's authority related to 'domestic industry' requirements in patent infringement cases.

Roku Taps The Trade Desk's UID2 To Draw In New Demand | AdExchanger

Roku integrates with UID 2.0 to enhance ad targeting and increase monetization.

Will A Universal Remote Work With Your Roku TV? - SlashGear

Some universal remotes may not replicate all Roku remote buttons. Basic support includes power, volume, input; expanded support includes more controls like play/pause, home, etc.

Is The Deal Between Roku and The Trade Desk a Game Changer? | The Motley Fool

Roku and The Trade Desk collaborate to enhance ad campaigns for streaming viewers.
#video-ads

Roku ad push continues with plans to put video ads in OS home screen

Roku plans to introduce video ads on its home screen, reflecting a deeper focus on advertising in the streaming industry.

Roku plans to start showing video ads on your homescreen

Roku plans to introduce video ads on the homescreen to increase ad revenue potential.

Roku ad push continues with plans to put video ads in OS home screen

Roku plans to introduce video ads on its home screen, reflecting a deeper focus on advertising in the streaming industry.

Roku plans to start showing video ads on your homescreen

Roku plans to introduce video ads on the homescreen to increase ad revenue potential.
morevideo-ads

Roku Extols The Virtues Of Third-Party Programmatic Partnerships | AdExchanger

The main theme of Roku's Q1 earnings call was 'programmatic.'

Roku's New HDMI Tech Could Show Ads When You Pause Your Game

Roku is exploring injecting ads into third-party content like games or movies paused on TVs through HDMI connections.
Roku's patented technology aims to detect pauses in content to display relevant ads, without randomly inserting ads during active viewing.

TikTok agrees to sublease big San Jose tech building, preps offices

TikTok completes a rental deal for a tech building in San Jose, indicating resilience in Bay Area CRE sector.
#data-breach

Over 15,000 hacked Roku accounts sold for 50 each to buy hardware

Roku discloses data breach impacting 15,363 customer accounts due to credential stuffing.
Stolen accounts sold for as low as $0.50 each; threat actors changed account information to make unauthorized purchases.

Hackers target Roku: 15,000 accounts compromised in data breach

Over 15,000 Roku accounts hacked due to reused passwords from other breaches.
Roku users advised to strengthen passwords and avoid reuse to enhance security.

Roku hackers breach 15,000 accounts and are selling them online

Hackers gained access to Roku accounts and credit card information through credential stuffing.
Roku has secured compromised accounts and advised users to reset passwords and monitor for unauthorized purchases.

Over 15,000 hacked Roku accounts sold for 50 each to buy hardware

Roku discloses data breach impacting 15,363 customer accounts due to credential stuffing.
Stolen accounts sold for as low as $0.50 each; threat actors changed account information to make unauthorized purchases.

Hackers target Roku: 15,000 accounts compromised in data breach

Over 15,000 Roku accounts hacked due to reused passwords from other breaches.
Roku users advised to strengthen passwords and avoid reuse to enhance security.

Roku hackers breach 15,000 accounts and are selling them online

Hackers gained access to Roku accounts and credit card information through credential stuffing.
Roku has secured compromised accounts and advised users to reset passwords and monitor for unauthorized purchases.
moredata-breach

CTV providers court SME ad spend as the streaming wars enter a new era

CTV service providers targeting SMB marketers for ad revenue
Roku transitioning from OneView to Roku Ads Manager for SME accessibility
#advertising

Roku's Ad Sales Leader Expands Team With First Major Hires

Roku strengthens ad sales team through key executive hires.

Roku Patent Could Make Ads Better Without Violating User Privacy

Roku wants to patent a system for placing ads based on the emotions displayed in a scene.
Their technology generates a 'scene emotion value' based on metadata relating to the scene, content, and frame.
Matching ads to the emotional state of the media can create a more engaging experience for viewers.

Roku Touts A 'Solid Rebound' In Video Advertising | AdExchanger

Roku's full-year earnings for 2023 show successful balance between viewers and advertisers
Roku added 10 million global active accounts in 2023, with a spike in user growth and engagement in Q4

Roku's Ad Sales Leader Expands Team With First Major Hires

Roku strengthens ad sales team through key executive hires.

Roku Patent Could Make Ads Better Without Violating User Privacy

Roku wants to patent a system for placing ads based on the emotions displayed in a scene.
Their technology generates a 'scene emotion value' based on metadata relating to the scene, content, and frame.
Matching ads to the emotional state of the media can create a more engaging experience for viewers.

Roku Touts A 'Solid Rebound' In Video Advertising | AdExchanger

Roku's full-year earnings for 2023 show successful balance between viewers and advertisers
Roku added 10 million global active accounts in 2023, with a spike in user growth and engagement in Q4
moreadvertising

Layoff tracker: Mass layoffs by tech companies big and small hit the Bay Area

Hundreds of tech jobs are being cut in the Bay Area, with companies like Ebay, Google, Cruise, Broadcom, Roku, and Bloom Energy announcing layoffs.
Ebay is cutting 9% of its workforce, Google is cutting around half a percent of its workforce, Cruise is laying off 900 employees, Broadcom is laying off 2,837 employees, Roku is cutting an additional 136 jobs, and Bloom Energy is cutting 47 permanent roles and 50 contractors.

H&R Block parodies Netflix's Too Hot to Handle in new responsibility-themed reality show

H&R Block has created a four-part satirical reality series to educate young consumers about finances and taxes.
The program will be available for streaming on Roku and aims to engage young tax filers through unique and entertaining content.

Roku Wants To Turn Its Home Screen Into An Ad Hub | AdExchanger

Streaming viewers spend a lot of time on the home screen of their TV before choosing an app or title to watch, making it a valuable place for advertisers to reach viewers.
Roku plans to offer interactive and shoppable ad formats on its home screen to engage viewers and drive business outcomes.
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