Over the weekend, there was a noticeable spike in discussions about potential unconfirmed Google search ranking updates, despite the ranking volatility tools appearing calmer.
The SEO community expressed frustration over a significant drop in traffic, with sellers indicating that inquiries were from unqualified buyers, pointing to a shift in user behavior.
Many users reported a complete standstill in Discover traffic, highlighting a disparity between improved rankings and actual user engagement.
The chatter amongst SEO professionals suggests a growing concern about ranking fluctuations and the impact on website traffic, particularly for international sites.
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