"O'Neill Surf Shop will be closing its downtown store location as it seeks to consolidate operations in an evolving retail landscape."
"We have enjoyed being a part of the Downtown Santa Cruz community for the past 25 years and look forward to seeing our customers at our other O'Neill Surf Shop locations."
"Our relationship with our customers and employees is important to us, and we plan to offer our Downtown location employees employment opportunities at our other Surf Shop locations."
"O'Neill Surf Shop will continue to offer the world's best wetsuits and all of your other beach and streetwear needs at our other store locations."
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