Capri Sun is introducing a new line of bottles for its popular juice products after over two decades, offering flavors like Fruit Punch, Pacific Cooler, and Strawberry Kiwi. Each bottle contains 12 fluid ounces, double that of the traditional pouch. This move is aimed at enhancing visibility in convenience stores where the pouch format has been overlooked. The brand continues to support its iconic pouches, which resonate with younger consumers and parents, while the bottles provide modern families with practical, on-the-go solutions.
We've created something that fits into the busy lives of modern families, offering convenience without losing our original beloved pouch.
This expansion into bottles is our way of increasing visibility in convenience stores, where our pouches struggle to compete with easier-to-handle options.
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