In celebration of Pride Month, TikTok has announced initiatives to uplift LGBTQIA+ voices through educational sessions, webinars, and in-person events, encouraging wider participation. Among its planned activities is a fireside chat with @thelipsticklesbians, who shared their journey of leveraging TikTok to build their beauty brand and disseminate knowledge. They emphasized the importance of longer video formats for comprehensive storytelling. Additionally, TikTok plans a Pride celebration in New York City on June 12, marking its commitment to inclusivity and community engagement for LGBTQIA+ creators.
At TikTok, we're focused on amplifying LGBTQIA+ voices as they connect with global audiences, grow their careers, and create a meaningful impact on TikTok and beyond.
We discovered our niche after one accidental viral video... longform 1 minute+ content allows us to cover SO much more than we could've in a 15-30 second video.
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