Recraft, a San Francisco-based startup, has raised $30 million in Series B funding led by Accel. It made headlines when its image model, 'red_panda', outperformed competitors like DALL-E and Midjourney on the Artificial Analysis benchmark last year. The company claims over 4 million users and $5 million in Annual Recurring Revenue (ARR). Founded by Anna Veronika Dorogush, who has a background in machine learning, Recraft aims to excel in generating brand-specific images, making it a competitor to design tools like Canva and Adobe Firefly.
Recraft differentiates itself by offering branding-specific image generation capabilities, which traditional models struggle with. This sets them apart from competitors like Canva.
Dorogush's journey from modeling to tech highlights resilience, showing that relentless effort isn't just about hard work, but also strategic application of skills.
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