In February, a New York fan discovered a stark contrast in betting options on FanDuel's sportsbook: 49 men's college basketball games available versus only seven women's games. This disparity underscores the ongoing issues in how women's sports are valued compared to men's, despite the rising popularity of women's tournaments and players like Caitlin Clark. As March Madness approaches, the spotlight on women's basketball brings attention to seasonal inequities that persist in betting opportunities, driven by factors including resource allocation and demand perception in the sports betting industry.
FanDuel's online sportsbook showed a significant disparity, with 49 men's college basketball games available for betting compared to only seven women's games, highlighting inequalities.
Although the Women's NCAA Tournament is gaining viewership and popularity, regular-season betting on women's college basketball remains underrepresented compared to the men's game.
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