A study from Ahrefs examined 600,000 pages and found that 86.5% of top-ranking URLs contained some AI-generated content. Only 4.6% were categorized as pure AI, while 13.5% were pure human. The majority, 81.9%, were mixed. The breakdown showed that 13.8% had minimal AI use and 7.8% had dominant AI use. Despite Google's softened approach toward AI content, over-reliance on it has led to penalties for some sites, underscoring the importance of moderation and personalization in content creation.
A study by Ahrefs found that 86.5% of top-ranking pages include AI-generated content, with only 4.6% categorized as pure AI and 13.5% as pure human.
The research indicates that while AI-generated content has a place, overusing it can negatively affect Google rankings, as some sites have faced penalties.
The breakdown of AI usage shows that 13.8% of pages have minimal AI involvement, while 7.8% exhibit dominant AI use, emphasizing a balanced approach.
Google has softened its stance on AI-generated and translated content, but caution is advised as misuse can lead to declines due to algorithm updates.
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