#content-strategy
#content-strategy

Media industry

Why most B2B content fails to convert - And how to fix it - London Business News | Londonlovesbusiness.com

1 day ago

Social media marketing

If your B2B content is failing, it's time to get real | MarTech

Media industry

How Heike Young Uses Humor to Transform B2B Marketing

fromLondon Business News | Londonlovesbusiness.com

5 days ago

Marketing tech

What would a truly customer-centric B2B buyers journey look like? | MarTech

Media industry

Why most B2B content fails to convert - And how to fix it - London Business News | Londonlovesbusiness.com

1 day ago

Social media marketing

If your B2B content is failing, it's time to get real | MarTech

Media industry

How Heike Young Uses Humor to Transform B2B Marketing

more#b2b-marketing

fromBusiness Matters

3 days ago

Exploring Profits in iGaming: Expert Insights from Gamblizard

Gamblizard.de has quickly grown from a small initiative into one of the most trusted information sources for German casino players, translating localized strategy into profits.

Marketing tech

fromClickUp

3 days ago

Free Content Calendar Templates for Google Sheets | ClickUp

A well-crafted content calendar Google Sheets template can support a smooth, effective workflow. Ideal templates should offer features that simplify planning and boost productivity.

Social media marketing

#seo

Real estate

fromwww.housingwire.com

Rethinking real estate content strategy in the era of the AI overview

AI overviews are radically transforming information consumption and necessitating a shift in content strategy for effective SEO.

Artificial intelligence

fromLe Monde.fr

5 days ago

'Website publishers face the specter of a web created by and for AI'

AI citation in responses is now crucial for visibility, surpassing traditional SEO practices.

How to Conduct a Content Gap Analysis to Boost Organic Traffic

Content gap analysis identifies missing topics or keywords in your content compared to competitors, boosting organic traffic.

Why Keyword Intent Matters & How It Leads to Higher Search Rankings

Focusing on keyword intent is crucial for effective content creation that engages users and improves conversion rates.

Google Says There Is No Persistent Shortcut To Faster Crawling

There is no consistent shortcut to faster Google crawling; focus on quality content and technical improvements.

Mobile UX

Google Says Stop Over Focusing On Tiny SEO Metrics

Focus on creating valuable content instead of minute SEO metrics.

Prioritize stability and user engagement over fleeting clicks.

Real estate

fromwww.housingwire.com

Rethinking real estate content strategy in the era of the AI overview

AI overviews are radically transforming information consumption and necessitating a shift in content strategy for effective SEO.

Artificial intelligence

fromLe Monde.fr

5 days ago

'Website publishers face the specter of a web created by and for AI'

AI citation in responses is now crucial for visibility, surpassing traditional SEO practices.

How to Conduct a Content Gap Analysis to Boost Organic Traffic

Content gap analysis identifies missing topics or keywords in your content compared to competitors, boosting organic traffic.

Why Keyword Intent Matters & How It Leads to Higher Search Rankings

Focusing on keyword intent is crucial for effective content creation that engages users and improves conversion rates.

Google Says There Is No Persistent Shortcut To Faster Crawling

There is no consistent shortcut to faster Google crawling; focus on quality content and technical improvements.

Mobile UX

Google Says Stop Over Focusing On Tiny SEO Metrics

Focus on creating valuable content instead of minute SEO metrics.

Prioritize stability and user engagement over fleeting clicks.

UX design

Before you write a great text

Mobile UX

The 3 boring secrets to writing great UX copy (that converts)

UX design

Before you write a great text

UX design

Before you write a great text

Mobile UX

The 3 boring secrets to writing great UX copy (that converts)

UX design

Before you write a great text

more#ux-writing

#social-media

fromLindsey Gamble

LinkedIn Tests New "My Network" Feed to Show Content Only From Connections & Followers - Lindsey Gamble

LinkedIn introduces a My Network tab to enhance user control over feed content.

6 Steps To Run A LinkedIn Experiment That Grows Your Account Fast

Utilize a scrappy approach initially on LinkedIn, then switch to controlled experiments to accelerate account growth.

fromBuffer: All-you-need social media toolkit for small businesses

Engagement in 2025: Where Social Media Users Are Actually Interacting

LinkedIn is experiencing record engagement, while Instagram's is decreasing, necessitating adjustments in content strategy.

The A-B-Cs of social media from the voice of 'Sesame Street' - PR Daily

A strong social media presence requires posts that reflect a brand's unique voice and personality, akin to the Cookie Monster's distinct character.

How to Build a Strong Local Following Using Social Media Marketing

Social media allows local businesses to build authentic relationships with their communities.

New social media features and updates to know this week - PR Daily

Social media platforms are rolling out significant updates, focusing on content creation, user safety, and functionality enhancements.

fromLindsey Gamble

LinkedIn Tests New "My Network" Feed to Show Content Only From Connections & Followers - Lindsey Gamble

LinkedIn introduces a My Network tab to enhance user control over feed content.

6 Steps To Run A LinkedIn Experiment That Grows Your Account Fast

Utilize a scrappy approach initially on LinkedIn, then switch to controlled experiments to accelerate account growth.

fromBuffer: All-you-need social media toolkit for small businesses

Engagement in 2025: Where Social Media Users Are Actually Interacting

LinkedIn is experiencing record engagement, while Instagram's is decreasing, necessitating adjustments in content strategy.

The A-B-Cs of social media from the voice of 'Sesame Street' - PR Daily

A strong social media presence requires posts that reflect a brand's unique voice and personality, akin to the Cookie Monster's distinct character.

How to Build a Strong Local Following Using Social Media Marketing

Social media allows local businesses to build authentic relationships with their communities.

New social media features and updates to know this week - PR Daily

Social media platforms are rolling out significant updates, focusing on content creation, user safety, and functionality enhancements.

more#social-media

#marketing

fromSocial Media Today

TikTok Publishes 2025 Ramadan Marketing Guide

TikTok's Ramadan Marketing Guide offers brands insights for effective marketing during the Ramadan season.

fromHackernoon

1 year ago

Marketing tech

Your Next Content Breakthrough Isn't on Google-It's Buried in Your Last 10 Customer Calls | HackerNoon

Growth hacking

Build Your Content Machine: ChatGPT Prompts Every Smart Founder Needs

fromeLearning Industry

Online marketing

10 Steps To Effectively Promote Your eLearning Projects

fromSocial Media Today

TikTok Publishes 2025 Ramadan Marketing Guide

TikTok's Ramadan Marketing Guide offers brands insights for effective marketing during the Ramadan season.

fromHackernoon

1 year ago

Marketing tech

Your Next Content Breakthrough Isn't on Google-It's Buried in Your Last 10 Customer Calls | HackerNoon

Growth hacking

Build Your Content Machine: ChatGPT Prompts Every Smart Founder Needs

fromeLearning Industry

Online marketing

10 Steps To Effectively Promote Your eLearning Projects

Social media marketing

The 5 Types Of LinkedIn Post That Get Instant Engagement

Social media marketing

12 Things People Get Wrong About LinkedIn-Here's How To Do It Right

Social media marketing

The 10,000 Follower Secret: Be More Weird In Your LinkedIn Content

Social media marketing

The 5 Types Of LinkedIn Post That Get Instant Engagement

Social media marketing

12 Things People Get Wrong About LinkedIn-Here's How To Do It Right

Social media marketing

The 10,000 Follower Secret: Be More Weird In Your LinkedIn Content

more#personal-branding

#content-creation

Business intelligence

5 Things To Capture On A Content Briefing Template

fromSitepoint

Media industry

How To Begin A WordPress Blog: A Step-By-Step Guide For Beginners - SitePoint

Business intelligence

5 Things To Capture On A Content Briefing Template

fromSitepoint

Media industry

How To Begin A WordPress Blog: A Step-By-Step Guide For Beginners - SitePoint

more#content-creation

NBCU's Karen Kovacs: Forget the ad break - Gen Z expect brands to be part of the plot

Brands must integrate authentically into content to engage and retain Gen Z's loyalty.

fromTechCrunch

Marketing tech

Netflix adds more live TV to its lineup | TechCrunch

fromThe Drum

NBCU's Karen Kovacs: Forget the ad break - Gen Z expect brands to be part of the plot

Brands must integrate authentically into content to engage and retain Gen Z's loyalty.

fromTechCrunch

Marketing tech

Netflix adds more live TV to its lineup | TechCrunch

more#advertising

#warner-bros-discovery

Max reverses course, won't charge extra for live sports and news

Max cancels plans to charge an extra fee for sports and news content, now cutting that content from its ad-supported tier instead.

LA Dodgers

fromThe Verge

Max just wiped its classic Looney Tunes lineup

Warner Bros. Discovery has removed classic Looney Tunes shorts from Max to focus on adult and family content.

fromConsequence

Washington Wizards

Max Renamed HBO Max as Warner Bros. Discovery Gives Up

fromVulture

Media industry

Max Is Changing Its Name to (Get This!) HBO Max

LA Dodgers

Warner Bros. Discovery pulled the original Looney Tunes shorts off Max

Max reverses course, won't charge extra for live sports and news

Max cancels plans to charge an extra fee for sports and news content, now cutting that content from its ad-supported tier instead.

LA Dodgers

fromThe Verge

Max just wiped its classic Looney Tunes lineup

Warner Bros. Discovery has removed classic Looney Tunes shorts from Max to focus on adult and family content.

fromConsequence

Washington Wizards

Max Renamed HBO Max as Warner Bros. Discovery Gives Up

fromVulture

Media industry

Max Is Changing Its Name to (Get This!) HBO Max

more#warner-bros-discovery

LA Dodgers

Warner Bros. Discovery pulled the original Looney Tunes shorts off Max

Million-Subscriber YouTubers Share The Move That Grew Their Channel

Success on YouTube often comes down to focusing on foundational topics and leveraging successful video momentum.

How TikTok, Canva, & Other Top Marketing Teams Outperform the Rest [New Data]

High-performing marketing teams utilize value-driven content and visual storytelling to connect with audiences effectively.

fromCmsreport

Business intelligence

The Role of Storytelling in Creating Compelling Business Blog Content

fromClickUp

Media industry

What is Content Mapping and How to Create One (+ Templates)

Social media marketing

YouTube Growth Strategies That Work In 2025, According To Top Channels

Marketing tech

The Email Marketing Strategies Beyonce, Royal Caribbean, and Sprinkles Cupcakes Use to Boost Conversions and Loyalty

Million-Subscriber YouTubers Share The Move That Grew Their Channel

Success on YouTube often comes down to focusing on foundational topics and leveraging successful video momentum.

How TikTok, Canva, & Other Top Marketing Teams Outperform the Rest [New Data]

High-performing marketing teams utilize value-driven content and visual storytelling to connect with audiences effectively.

fromCmsreport

Business intelligence

The Role of Storytelling in Creating Compelling Business Blog Content

fromClickUp

Media industry

What is Content Mapping and How to Create One (+ Templates)

Social media marketing

YouTube Growth Strategies That Work In 2025, According To Top Channels

Marketing tech

The Email Marketing Strategies Beyonce, Royal Caribbean, and Sprinkles Cupcakes Use to Boost Conversions and Loyalty

more#audience-engagement

Artificial intelligence

From hype to reality: AI in publishing - by the numbers

AI technology is significantly reducing publisher traffic compared to traditional Google searches.

How YouTube Shorts revenue compares to long-form video revenue for creators

YouTube Shorts revenue for creators still significantly lags behind long-form content revenue, causing challenges for short-form creators.

Podcast

Podcast consumption shifts toward connected TVs

How YouTube Shorts revenue compares to long-form video revenue for creators

YouTube Shorts revenue for creators still significantly lags behind long-form content revenue, causing challenges for short-form creators.

Podcast

Podcast consumption shifts toward connected TVs

Cornerstone Content: Your Answer To 'What Should I Write About?'

Establish a cornerstone content strategy to build authority without overwhelming yourself.

London startup

fromKen Yeung

The AI Economy: How AI Is Disrupting SEO and Search

Artificial intelligence is fundamentally changing search engine optimization and traffic sources for websites.

YouTube Views Into Clients: 7 Tactics From Money Making Channels

YouTube can be a powerful tool for generating clients if approached strategically, focusing on trust rather than just accumulating views.

fromEssentiallySports

The Right Way to Earn Profits: Veteran Strategist John Andrews on Digital Marketing and Content Strategy

Building a loyal customer base in NASCAR requires engaging content beyond traditional sponsorships.

Marketing tech

How Dotdash Meredith enlisted OpenAI to boost its contextual ad product, with Lindsay Van Kirk

Marketing tech

Why (And How) To Launch A Branded Newsletter: 15 Expert Insights

Bootstrapping

Cornerstone Content: Your Answer To 'What Should I Write About?'

Establish a cornerstone content strategy to build authority without overwhelming yourself.

London startup

fromKen Yeung

The AI Economy: How AI Is Disrupting SEO and Search

Artificial intelligence is fundamentally changing search engine optimization and traffic sources for websites.

YouTube Views Into Clients: 7 Tactics From Money Making Channels

YouTube can be a powerful tool for generating clients if approached strategically, focusing on trust rather than just accumulating views.

fromEssentiallySports

The Right Way to Earn Profits: Veteran Strategist John Andrews on Digital Marketing and Content Strategy

Building a loyal customer base in NASCAR requires engaging content beyond traditional sponsorships.

Marketing tech

How Dotdash Meredith enlisted OpenAI to boost its contextual ad product, with Lindsay Van Kirk

fromThe Hollywood Reporter

Marketing tech

Why (And How) To Launch A Branded Newsletter: 15 Expert Insights

more#digital-marketing

#digital-media

Media industry

Lionsgate Names Digital Media Vet Brad Haugen to Drive Original Content Expansion

fromThe Hollywood Reporter

Business intelligence

Business Insider's Dan DeFrancesco on pitching to newsletters - PR Daily

Media industry

Lionsgate Names Digital Media Vet Brad Haugen to Drive Original Content Expansion

Business intelligence

Business Insider's Dan DeFrancesco on pitching to newsletters - PR Daily

more#digital-media

#linkedin

LinkedIn Posts Nobody Reads? Fix These 5 Mistakes To Get Noticed

Engaging LinkedIn posts must entertain, educate, and evoke emotions to gain attention.

Utilize various content formats to boost engagement, such as stories, carousels, and videos.

How To Ask Questions On LinkedIn That Your Dream Customers Will Answer

Asking tailored questions on LinkedIn boosts engagement and connects with ideal customers.

Social media marketing

Turn Coaching Frameworks Into LinkedIn Engagement Machines

LinkedIn Posts Nobody Reads? Fix These 5 Mistakes To Get Noticed

Engaging LinkedIn posts must entertain, educate, and evoke emotions to gain attention.

Utilize various content formats to boost engagement, such as stories, carousels, and videos.

How To Ask Questions On LinkedIn That Your Dream Customers Will Answer

Asking tailored questions on LinkedIn boosts engagement and connects with ideal customers.

Social media marketing

Turn Coaching Frameworks Into LinkedIn Engagement Machines

Netflix (NFLX) Q1 2025 Earnings Call | The Motley Fool

Netflix reported over $40 billion in revenue for Q1 2025 with more than 300 million paid households.

The company is set to double ad revenue in 2025 through strategic initiatives and technology advancements.

fromKotaku

DC food

Warner Bros. Wipes The Original Looney Tunes From Max

Warner Bros. removes original Looney Tunes from streaming, signaling a shift away from children's content.

fromThe Motley Fool

Netflix (NFLX) Q1 2025 Earnings Call | The Motley Fool

Netflix reported over $40 billion in revenue for Q1 2025 with more than 300 million paid households.

The company is set to double ad revenue in 2025 through strategic initiatives and technology advancements.

fromKotaku

fromThe Community Roundtable

DC food

Warner Bros. Wipes The Original Looney Tunes From Max

more#streaming

Elevating Content & Programs for Community Growth

In the landscape of community management, two fundamental pillars stand tall: content and programs, which are crucial for attracting and retaining members.

Online Community Development

#collaboration

Agile

How to Create a Stakeholder Map for Seamless Project Tracking

UX design

Accessibility. It's a shared responsibility.

Agile

How to Create a Stakeholder Map for Seamless Project Tracking

UX design

Accessibility. It's a shared responsibility.

Diataxis

Diátaxis improves technical documentation by systematically addressing user needs through structured formats.

fromTheWrap

Trump Tariffs Are Creating 'a Lot of Wait and See' Uncertainty for Advertisers, AMC Networks Exec Says

AMC Networks is refocusing its upfront presentations on content rather than ad technology.

fromwww.theguardian.com

Bad news on TV has become a major turn-off | Letters

Our media's obsession with negativity feeds societal anxiety, as news junkies suffer from 'newsrosis' â a debilitating cycle intensified by presenting dire headlines without solutions.

UK news