Search Quality Raters Guidelines offer useful information but do not function as a guide for search ranking. The guidelines are not a blueprint for determining how websites should rank in Google Search. They can still be used to understand what kinds of pages Google wants to appear in search results. The distinction matters because quality raters evaluate content quality, while ranking is determined by Google’s search systems. The guidelines were previously confidential but were repeatedly leaked, leading Google to publish them officially for public access. The guidance also relates to how YMYL concepts are interpreted, including whether categories are defined too broadly.
"It is sometimes worth pointing out that while the Search Quality Raters Guidelines are insightful to read through, they're not a guide for search ranking."
"Meaning, the content in those guidelines is not a blueprint on how to rank your website in Google Search."
"Also, while this is not a guide for search rankings, it is a guide for what pages Google wants rank in its search results. That is the distinction here."
"Of course, you should keep in mind that these quality rater guidelines used to be confidential but they continued to be leaked over and over again, so Google finally decided to publish them officially for the public."
Read at Search Engine Roundtable
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