The article discusses how free online services, particularly social media platforms, generate revenue by collecting user data for targeted advertising, effectively making the users the product. Companies like Meta, LinkedIn, and Amazon lead the charge in invasive data collection practices, sharing significant amounts of data with third parties. While some data is essential for app functionality, much of it serves only to bolster advertising revenues. The widespread use of these apps complicates any efforts to protect personal information, highlighting a critical issue in digital privacy today.
If something is free, you're the product being sold, highlighting the pervasive data collection behind free online services.
The top 20 most invasive apps collect data that is not necessary for their core functions, raising concerns about privacy and data usage.
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