Denis O'Brien argues that remote work diminishes competitiveness and creativity, claiming workers become less energetic. However, research contradicts this perception, showing that remote working can improve productivity and job satisfaction. The flexibility offered by remote work often results in better performance and innovation, allowing employees to thrive creatively. Thus, O'Brien's claims may not hold strong against scientific evidence advocating for the benefits of remote working environments, which have gained traction in modern business practices due to their potential for enhancing individual contributions to the economy.
Denis O'Brien's assertion that remote work hampers competitiveness is contested by studies showing that working from home can enhance productivity and creativity for many individuals.
Research indicates that remote working offers flexibility leading to higher job satisfaction, which can translate into better performance, contrary to O'Brien's claims about lower energy and creativity.
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