The term "silent majority," popularized by Nixon, now applies to the largely unrecognized shift workers making up 80% of the global workforce. Leadership often focuses on desk workers, overlooking the real sentiments of shift workers. A report shows a changing demographic and psychological landscape among these workers, especially regarding financial stability. Significant changes in economic factors impact their morale, highlighting their desire for sustainable work and assurance regarding job security, rather than just immediate financial gain.
"We saw a 4% increase in worker sentiment right after the Fed paused rate hikes-literally, nothing else changed⦠it's about future stability."
"It's not just about financial stability now. It's about future stability. They think, 'Sure, I'm making $15/hr, but what if that job disappears tomorrow?'"
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