Benjamin Coy is a Black queer individual who navigates various identities and spaces with skill. As the communications marketing campaign manager for the National LGBTQ Task Force at age 27, he oversees social media and content strategy. He emphasizes the importance of influencer marketing in reaching diverse audiences to build queer power. Coy rejects the notion of being categorized solely by identity, advocating for a broader understanding of intersectionality in advocacy. He cites influential figures who represent diverse identities and the need for platforms to amplify their voices.
"I manage our social media content, content strategy with brand development, and brand cohesion. It's a fancy way of saying I do a little bit of everything."
"These influencers have a dedicated audience of folks that are trusting of their opinions and experiences. They're looking at them to have a lens into someone else's world. And that is honestly super powerful."
"It was important for us to tap into that just to find those new audiences, a new base as we go into building power and building queer power in this year and beyond."
"I don't have to show up in a queer space and just be queer. I don't have to show up in the Black space and just be Black. I am me 24/7."
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