The Mark Hopkins Hotel on Nob Hill displays a 20-foot-by-38-foot Progress Pride Flag, surpassing Castro's rainbow flag. The Beacon Grand Hotel also showcases a 3,000 square feet Progress Pride Flag, emphasizing inclusivity and offering Pride-themed amenities.
Corporations are capitalizing on Pride month for marketing and pandering. The act of out-flagging each other for attention questions the essence of LGBTQ+ representation and Pride celebrations, overshadowing historical LGBTQ+ struggles.
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