Bluesky, a smaller social media platform, is capitalizing on sports fan engagement by highlighting NBA postseason games. Mark Cuban's investment aligns with their strategy to attract sports enthusiasts. During the playoffs, Bluesky is testing a feature that directs users to live content, enhancing user interaction without confinement. This approach contrasts with X, which aims to keep users on its platform. Bluesky's non-reliance on advertising means it prioritizes user experience over time spent online, potentially positioning it as a unique player in social media engagement during live sports events.
We aren't trapping you in Bluesky; we want you to use Bluesky to discover what's happening.
Bluesky doesn't rely on advertising to make money, meaning it doesn't care how much time people spend on the platform.
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