NCTA's cable operator members continuously strive to ensure that the customer support they provide is effective and user-friendly to attract and retain customers.
USTelecom asserts that customers experience high-quality service due to the competitive broadband market and emphasizes AI's potential to enhance customer service efficiencies.
Advocates for accessibility warn against over-reliance on AI, stating it cannot replicate the nuanced communication vital for complex inquiries requiring cultural sensitivity.
Smaller broadband providers are motivated to offer good service because their financial viability depends on connecting and retaining every household they can reach.
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