""We are launching an updated mobile experience at the end of the month that includes a vertical video discovery feed. This redesign will better reflect our expanding entertainment offering and make it easier for members to engage how and when they want.""
"During a press preview event last year, Netflix executives explained that the vertical feeds would show clips and trailers of its content on the home screen of the mobile app. The feature -- then in beta testing -- was said to give subscribers the ability to watch a movie or show if they clicked the vertical snippet, add titles to their watchlists or share a title with friends and family."
Netflix plans to launch a vertical video discovery feed in its mobile app at the end of April. This update aims to improve the recommendation function and reflect the company's expanding entertainment offerings. The vertical feeds will display clips and trailers on the home screen, allowing users to engage with content more easily. While the feature was previously in beta testing, it remains uncertain if the upcoming version will include functionalities like adding titles to watchlists or sharing with others.
Read at CNET
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