Tesla owners are experiencing a wave of embarrassment linked to the company's association with Elon Musk, amid protests and public backlash against him. The rise in anger has been showcased through vandalism of Tesla cars and the removal of the brand from events like the Vancouver International Auto Show due to safety fears. Many former fans of Musk are expressing their disappointment publicly, leading to boycotts or vehicle sales. Some, like John Suk, feel conflicted between their admiration for Tesla's innovations and their disapproval of Musk's conduct, reflecting a significant shift in consumer sentiment towards the brand.
Many Tesla owners now feel embarrassed to be associated with the brand, as public backlash against Elon Musk and his actions grows, leading some to sell their vehicles.
As protests and vandalism against Tesla increase worldwide, some owners, dissatisfied with Elon Musk's behavior, are distancing themselves from the brand and even boycotting it.
The Vancouver International Auto Show excluded Tesla from this year's event due to safety concerns, reflecting the rising unease around the brand and its association with Elon Musk.
John Suk, a former Tesla owner, expressed his disappointment stating, 'I always loved the car... but with Elon Musk behaving the way he is, I can't support ownership of that company.'
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