Reed Hastings and Marc Randolph’s pivot from a DVD rental service to streaming not only transformed Netflix but also sparked a cultural shift toward binge-watching.
The ideation process is crucial for problem-solving and innovation, enabling teams to generate actionable ideas that can lead to tangible results.
The three stages of idea generation—Inspiration, Incubation, and Illumination—are essential for developing, refining, and ultimately implementing innovative concepts.
Brainstorming techniques can help competitors in any industry formulate unique ideas that enhance brand loyalty, boost sales, and differentiate themselves in the market.
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